UTM Registry
Three answers, one clean link, every link on record.
Work email not a Google account? Set one up in two minutes.
Why it exists
Platforms, mediums and campaign names come from a closed vocabulary. Whatever someone types is cleaned, checked against what already exists, and nudged to the right platform.
Campaigns are shared objects. Search first, create once, and every market reuses the same name. The tool spots near duplicates before they exist.
Copying a link saves it with author, time and every parameter. Filter by campaign, platform or person, export to CSV, start a new link from any old one.
Built for multi-market teams
People see the campaigns and links of their markets. A market admin invites and manages their own country, global admins see everything.
The tool carries your logo and colours, your markets, divisions and platforms, and runs at your own address: yourcompany.utmregistry.com, or a domain of yours. Admins edit the vocabulary themselves.
English and German by default, other languages on request. Switched per person. Guided first-run tour and feedback with screenshots built in.
How access works
Access by invitation or request.
A free pilot for the people who decide. After that CHF 20 per user and month, billed individually or as one monthly invoice per company.
Hosted in Frankfurt on isolated infrastructure. Row-level security keeps every company's data to itself.